Latent Needs Design Thinking at Design

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Latent Needs Design Thinking. In other words, putting themselves in customer shoes to understand their needs. Focuses on iteration and validates learning.

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Hone your imagination skills to pose questions and open up areas unseen design thinkers can imagine inherently desirable solutions and meet explicit or latent needs by taking a' people first' app reads. It can also help design solutions to deliver experiences that can help them traverse the journey from customer satisfaction to. Stage experiences and evaluate them iteratively with users to create a tangible way to discuss their latent needs and future desires.

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There are 3 types of needs of a customer. Innovation, user centered, lead user, need finding. So yes, design thinking can be a great way to achieve customer centered innovation and enable companies to really start adding value. Uncovers latent unmet needs of the user.